One common SEO mistake small business owners and solopreneurs fall victim to is building poor quality backlinks. Often times, these business people maintain their own websites, yet they don’t fully understand what backlinks are. About these ads
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Think like a Photographer when it Comes to Social Media Marketing
When I was growing up, there were no digital cameras. I had a Kodak Instamatic camera that would take 12, 24 or 36 pictures at a time, depending on the size of the film cartridge used. Once you reached that limit, you had to remove the film and insert another roll. As a result, you … Continue reading »
How to Easily Manage Your Social Media Presence
One of the biggest frustrations small business owners have with social media is trying to manage it and their company operations at the same time. This is particularly true of solopreneurs. I feel your pain, because I have the same challenge! It’s not easy balancing client work with my own social media marketing. But I … Continue reading »
3 Ways to Show Your Customers Some Love
Valentine’s Day has come and gone. Did you use the occasion to show your customers some love? If not, don’t despair. You can show your appreciation any time. After all, it’s because of their business that you can treat your special Valentine to flowers, candy or a night out on the town. Here are 3 … Continue reading »
7 Common Pinterest Mistakes
Pinterest can be a very powerful marketing tool for your business, if it’s used correctly. Now that the social networking site is allowing company pages, it’s more important than ever to make sure you’re not making mistakes that could cost you followers and potential leads for your product or service.
5 Reasons Why Your Business Needs an Editorial Calendar
Ever since Google’s Panda update, content marketing has become all-important since businesses have been told that they need to come up with original content for their websites. But the challenge lies in creating that content. If you don’t have a plan in place, you may find yourself struggling to come up with ideas for the … Continue reading »
How to Share to Multiple LinkedIn Groups
Posting blog articles to LinkedIn groups is a great way to share useful information with the other group members. But if you belong to more than one group, it can be cumbersome posting to each individual group. There is a way to share articles with more than one group at a time.
How Email Can Help Increase Facebook Followers
Want a quick and easy way to generate more followers for your Facebook business page? Use email! Invite your list of contacts to follow you on Facebook. If you use an email service provider like Constant Contact, you may find a template already created with a Facebook graphic that you can use. As a Constant … Continue reading »
2013 – The Year of the Video
2013 – The Year of the Video Did you know that video is the fastest-growing digital content category? Join social media expert Mari Smith for this FREE webinar on January 24th @ 2 pm ET and learn how to monetize your video efforts!!
Pinterest: Really Useful Tools to Measure Each Pin Impact
Looking for ways to measure your Pinterest efforts? This article Pinterest: Really Useful Tools to Measure Each Pin Impact. has some useful suggestions, including Pinalytics. I tested out their search feature, and was impressed with the results, as you can see below. Try it out for yourself and let me know what you think!