In my last article, I talked about how LinkedIn has added a contact management feature that lets users keep track of how they met their connections. LinkedIn recently added another new feature to its repertoire called Channels, which can be very useful for boutique hotels and other small businesses. Channels contain articles on a variety … Continue reading »
Filed under LinkedIn …
Why Employees Need to Update their LinkedIn Profiles
Some good friends and former co-workers of mine learned an important lesson last week, and that is to always keep your LinkedIn profile updated. They are now out of a job, due to a buyout. They were part of the Miami production staff of Nightly Business Report, the award-winning PBS business news program that was … Continue reading »
How to Turn Cold Calls into Warm Leads with LinkedIn
Congratulations! You have a LinkedIn account, set up your profile and now have a hundred connections or more. Are you getting any business yet? If not, I have a formula that you can use to turn what would have been a cold call into a warm lead. It’s a technique I learned about from B2B … Continue reading »
LinkedIn Ends RSS Feed Support for Groups
LinkedIn is ending support for RSS feeds in LinkedIn groups, as of March 15. The social networking site says it decided to eliminate the feature in order to better invest its resources in “building more great LinkedIn products.” This is essentially the same line LinkedIn used when it announced it was getting rid of its … Continue reading »
Is Facebook’s new Graph Search Engine a danger to Google, LinkedIn, Yelp & Foursquare, as according to these arguments?
Answer by Robert Scoble: It is a threat, but only in the long-term if the others don’t react quickly. I’ve used the new search engine quite a bit. Yes, it is disruptive to many of those competitors. Just so you know where I’m coming from, I study how others use Facebook and have built several … Continue reading »
How to Share to Multiple LinkedIn Groups
Posting blog articles to LinkedIn groups is a great way to share useful information with the other group members. But if you belong to more than one group, it can be cumbersome posting to each individual group. There is a way to share articles with more than one group at a time.
LinkedIn Answers Gets Pink Slipped
Say good-bye to LinkedIn Answers. I received an email from LinkedIn today stating they are eliminating the application from its site on Jan. 31. Instead, the social networking site says, “we’re focusing our efforts on developing new and more engaging ways to share and discuss professional topics across LinkedIn.” And it says more details will … Continue reading »
What NOT to Do on Your LinkedIn Company Page
By Gloria Rand LinkedIn company pages can be a powerful marketing tool for your business, when they’re used effectively. But too many companies set up a page and just include a brief description instead of taking advantage of the various features LinkedIn provides. If you want to create a vibrant page that will attract followers … Continue reading »
Gloria Rand’s Top 10 Blog Posts of 2012
With 2013 on the horizon, I think it’s a good time to take a look back at 2012. It was certainly a tumultuous year for… Facebook! (Yes, it was an election year here in the U.S. but there are plenty of other blogs that can comment on that front.) The social networking site made headlines … Continue reading »
Black Hat SEO and the New LinkedIn Profile
By Gloria Rand If you’ve read any of my blog articles on LinkedIn, you know that I stress the importance of using keywords in your profile. Including keywords in your headline and summary, in particular, will help anyone searching on LinkedIn to find you.