Only 12% of your friends see your average status update, but Facebook is testing an option called "Highlight" that lets you pay a few dollars to have one of your posts appear to more friends. Highlight lets the average user, not Pages or businesses, select an "important post" and "make sure friends see this", but not color it yellow as…
What a crazy way to appease Wall Street investors. Hope we don't see this test in the states. If something is so important that you want to make sure your friends know about it, how about using that old standby the telephone? Or email? I can't imagine anyone wanting to pay to "highlight" status updates for their friends - unless they are a business person with 1000s of subscribers! Then again, I could be wrong. What do you think?