LinkedIn has been on a roll in the last year, tweaking its services and recently, I got my first look at the changes they have made to Contacts. The social networking site has now made it easy to bring together all of your address books, emails and calendars and keep them up to date in … Continue reading »
When I was growing up, there were no digital cameras. I had a Kodak Instamatic camera that would take 12, 24 or 36 pictures at a time, depending on the size of the film cartridge used. Once you reached that limit, you had to remove the film and insert another roll. As a result, you … Continue reading »
Want to start using Pinterest for your business, but not quite sure how to begin? I picked up some great tips from Pinterest marketing expert Melanie Duncan at the recent Social Media Marketing World conference. This visual bookmarking site is a powerful way to drive traffic to your blog. One of my clients has found … Continue reading »
One of the highlights of the Social Media Marketing World conference that I recently attended was a presentation by Marcus Sheridan, owner of River Pools & Spas, and creator of The Sales Lion blog. Marcus shared his story about how he was able to rescue his pool business from near bankruptcy when the recession hit … Continue reading »
I arrived in San Diego yesterday for the first day of the Social Media Marketing World conference. The first official event was a networking party at the San Diego Natural History Museum. There are several hundred people here from all over the world. I met with marketing folks and social media experts from Australia and … Continue reading »
I’ve been reluctant to use Google+ as a marketing platform for my business, let alone encourage my clients to get on there. But I’m warming up to the site now, as you’ll see in my guest post for the SEMrush blog. Click the link to read it: SEMrush Blog | How to Get Leads with … Continue reading »
A new study finds that users of Facebook’s Graph Search focus on the top couple of results, similar to what happens on Google. And those users lose interest in lower results as they move down the page. I’ve always been a different type of searcher, especially on Facebook. I’ve been using Graph Search for a … Continue reading »
Pinterest is rolling out a new design. You can change now, or wait a few weeks when it will become mandatory. Some of the changes are purely cosmetic – such as moving the category drop down box to the left, underneath the search bar, and increasing the image size when you click on a pin. … Continue reading »
Facebook is at it again. They have changed the rules for what a business page can display on its cover image. Essentially, all you have to worry about is making sure your image does not contain more than 20% text. Gone are the rules about not displaying website URL’s, phone numbers or calls to action … Continue reading »
Google is experimenting with an “Evernote” type product called Keep. However, the author of this TechCrunch article is extremely skeptical about this new product, especially on the heels of Google’s announcement that it’s ending support of Google Reader. (I’m an avid user of Google Reader and am very disappointed that it’s going away.) Read about … Continue reading »